National Clean-up Day

Last year, more than 120K Dutch people participated in the National Clean-up Day. This year we went all-out and more than 200K took to the streets to clean up litter!

Once a year it is time for the National Clean-up Day. Every year we organize a campaign for this together with Supporter of Clean. So too this year, with the theme: “Everyone is participating!” We devised and developed a commercial, social campaign, bus shelters, a display set and a personalized promotional kit. The campaign had national coverage and in addition we focused on four core municipalities: Zaandam, Mijerijstad, Heereveen and Rotterdam Noord. It was the most successful Landelijke Opschoondag to date! 🙂

Mieke den Elzen
Project Manager
'Thanks in part to Glue, the 2019 National Cleanup Day was a great success. With the creative ideas, high standards of own work and pleasant communication, wonderful content was created. The cooperation with Glue was truly a party!'